Entrepreneurship | Freelancing
Adopt an Entrepreneurs Mindset If You’re Considering Full-Time Entrepreneurship
My mindset wasn’t right. I cussed a lot.
I would overthink everything and I had anxiety about a lot of situations. I wanted to be an entrepreneur and run my own business, but I still had an employee mindset.
A person’s mindset determines how they view themselves and the world around them, and the wrong mindset can create self-imposed limitations that hold you back from becoming the best you can be.
Before we get too far, it’s important to note that there is nothing wrong with being an employee. The world is nothing without employees but having an employee mindset while being a full-time entrepreneur will hold you back.
Entrepreneur vs Employee Mindset
As an entrepreneur, you can do everything brilliantly in setting up your business, but if you hold on to the employee mindset, you limit your vision and soon sabotage your success.
There’s a big difference between working for someone and working for yourself.
While an employee may avoid risks at all costs, entrepreneurs must get comfortable taking them. Entrepreneurs know that nothing worthwhile is ever achieved without some measure of risk-taking.
Employees love having a sense of job security — a steady paycheck. To an employee, security is taking no risks and being safe, but for an entrepreneur, it’s a matter of taking calculated risks.
We grow up thinking we must graduate high school, go to college, get a degree, get a good-paying job with benefits, and save up for retirement when the time comes. But for an entrepreneur, that thought might make you a little queasy. Entrepreneurs value security too, but they value freedom more.
While employees work a certain amount of hours each day and get paid by the hour, a person with the entrepreneur mindset sees exchanging precious time as absolute torture.
Employees are usually motivated to get out of bed and get to work by fear of losing that job security, but entrepreneurs are motivated by ideas and providing value for their customers and not the fear of losing a job. They are motivated by their vision, their drive, and their ambition.
We all make mistakes sometimes when we venture into entrepreneurship. The more mistakes you make as an employee, the closer you may get to getting fired. Entrepreneurs know the value of making mistakes. They know mistakes are the path to success. It’s only through mistakes that we learn, improve, and get better.
Employees have the know-it-all mentality, or at least pretend to know everything to look good in front of others. But entrepreneurs are constant learners and aren’t afraid to admit they don’t know everything.
The Difference Between Copywriting and Content Writing
And how to decide which one you’ll do best at
An Entrepreneur’s Mindset is a Business Mindset
If you have struck out on your own as an entrepreneur, and you’re still in the employee mindset, then you’ll probably struggle as an entrepreneur as I did.
When I first ventured into the world of the entrepreneurial lifestyle, my mindset wasn't right. I was still doing certain things with the employee mindset.
I chose to become a copywriter because I love learning. I love researching. I am empathetic. I can connect with people, and I love helping others improve their lives.
I knew life would be better working for myself. I craved freedom and the ability to do what I want. My dreams weren’t too far out, but my mindset was preventing me from reaching them.
I was sending cold emails like they were resumes. The emails had no personality, so they didn’t spark any interest. When I switched to an entrepreneur mindset, I sent warm emails like a boss asking ideal clients how I could help.
What I could do to save them precious time because most people would rather be home spending quality time with families and not stuck writing some copy.
Before I worked on my mindset, I got on client calls acting like it was an interview. When I worked on my mindset, I scheduled calls with clients knowing it’s not an interview but rather how to build a mutually beneficial relationship.
I got on client calls knowing I’m the one coming to make their life easier and better and not the other way around. I let them how I’ll save them time and make them more money. I let them know how I’d help them better connect to their audience.
Shifting to an Entrepreneur's Mindset
To become a successful entrepreneur, you must shift your mindset. When I started my business, I had no idea what I was in for. I thought it was really cute producing content for a living, but I quickly realized in order to put myself out there to market and promote what I had to offer the world, I had to first change my mindset.
These are the steps to switch to an entrepreneur's mindset
1. Train your mind to think differently
Once you leave your corporate job, you must open your mind to new possibilities. You must think differently than you did in a cubicle. You must admit there is fear involved and be okay with it.
Fear of not being good enough. Fear of failure. Fear of not finding clients. Fear of not finding the right clients. Imposter syndrome. Train your mind to face fears differently. Use your fears as fuel. Your dreams aren’t big enough if there is no fear to go with it.
2. Challenge old limiting beliefs
You must challenge old and outdated beliefs about yourself and what success is supposed to look like. You must challenge the belief that one must graduate high school, go to college, get a degree, and then get a good well-paying job with benefits in order to be happy.
You must challenge your beliefs about money. The belief that money is hard to get. Or that one must work hard all the time if they want to make any money. By shifting your mindset, you reprogram your mind to change such limiting beliefs.
Challenge your old belief that a client should hire you to help you out. Adopt a new mindset that a client should hire you to help them grow their business.
3. Have a vision for your business
Successful entrepreneurs have strategic goals. You must have a vision for yourself and your business. You need an idea of why you are doing this, where you are headed, and how you'll get there.
As an entrepreneur, you are the leader of your business and therefore need a clear path to work towards your success.
4. Wrap your mind around the truth
Becoming an entrepreneur can be scary. Your success is now completely dependent on you. There is no job security to fall back on. An employee still gets paid even on bad days, but as an entrepreneur, if your business isn’t going well, you make no money. And that just how it is.
When you wrap your mind around these facts, you won't be too surprised at surprises. Wrap your mind around working hard and long hours. Wrap your mind around being the boss, meaning being your own motivator.
4. Understand it all falls on you
As an entrepreneur, you can no longer say, “That’s not my job.” It's all your job now. Accounting, marketing, IT, and everything else is your job. There's no one else to pick up the slack. You see to it that everything is running smoothly, even work you aren’t used to doing.
Once you shift your mindset early on and accept this, you are more prepared for any challenges down the road.
5. Remain positive and allow passion to drive you
Attitude is everything in business. You can’t allow challenges to get you down. As an entrepreneur, you need to be focused on your goals and be optimistic no matter what.
As Steve Jobs once said in an interview, “Unless you have a lot of passion about this, you’re not going to survive. You’re going to give it up. So, you’ve got to have an idea, a problem, or a wrong that you want to right that you’re passionate about; otherwise, you’re not going to have the perseverance to stick it through. I think that’s half the battle right there.”
Improving Your Mindset Improves the Quality of Life and Business
I had heard people say to be your own boss, you’ve got to work on your mindset. The term mindset was being thrown around so much it was starting to sound like a cliche.
But it makes all the difference. I’ve seen it work wonders in my life. With the right mindset, I am better able to spot my ideal client and do a proper analysis of them and their business.
I can better decide whether a client can afford my rates and if their business even has a chance of growing instead of accepting whatever jobs I could get, no matter how the job drained my energy or how I was worth so much more.
With a change in mindset and because I genuinely want to help, I attract those who want to help themselves and not those who will end up wasting my time because their own mindset wasn’t right.
A business owner can see a person who will help their business grow, and they can see someone who comes to waste their time.
I started to attract other bosses who needed my unique skill set. I attracted those who were attracted to my fierce entrepreneur personality.
Working on Your Mindset Makes You More Self-aware
I realized every little decision adds up, and they all build on each other to create the momentum needed to propel me forward.
When I made these changes and implemented routines, other aspects of my life also improved.
By using affirmations and journaling to reprogram my subconscious mind and organize my scattered thoughts, my mind became clearer and my head became lighter to wrap my head around life as an entrepreneur.
Because I learned the success of my business relied on me, I take better care of myself. I remember to take breaks and I make daily walks a part of my life.
Walking out in nature and breathing does something amazing in my mindset work and improved my overall health and wellbeing.
By doing these things, it cleared my overthinking and my anxiety. I am calmer. I am happier and I am more fulfilled. I wake up excited to do what I love to do instead of dreading the writing process.
13 Tools Every Copywriter Should Have in Their Toolbox
A craftsman is only as good as his tools
Your Mindset is Your Most Important Asset
The wrong mindset will make you want to sleep in, roll out of bed, and log on to Instagram to watch others live their dreams instead of getting up and making your life the best it can be.
The wrong mindset will have you overwhelmed with entrepreneurship.
Switching to an entrepreneur mindset has helped me put myself first over my clients, and while that may sound harsh, I can't help my clients and their businesses until I help myself first.
Changing my mindset has improved my life, my happiness, the quality of my copywriting, my skill set, my business, the techniques I use in writing so I can better help my clients improve theirs.
By changing my mindset to that of a business owner, I am better able to make decisions and act like one. My copywriting business took off with a simple change in mindset.
Take This With You
Thousands of people dream of the day they can quit their jobs and escape the 9-to-5 life. But quitting your job and starting your own business is only half the battle. Besides having a plan in place, you also need to prepare your mind.
Your daily habits dictate your success. You must adopt an entrepreneurial mindset and start thinking like the world’s top leaders do. Here is what you do:
- Train your mind to think differently
- Challenge old limiting beliefs
- Have a vision for your business
- Wrap your mind around the truth
- Understand it all falls on you
- Remain positive and allow passion to drive you
Also, adopt new routines. Try using affirmations, journaling, or meditation. They all work. Remember to breathe. Go out in nature because nature is healing. And above all, think as the best entrepreneurs think!
And oh, I still cuss. That didn’t change much. 😂